We offer all potential new customers a free audit to give you an objective assessment of your current campaign performance. We will tell you, with examples, what is both good and bad about your campaigns and how our service can help improve performance. If we don’t think that we can help meet your objectives, we will tell you.
Our audits may include (but are not limited) to the following:
Overall account structure, ad groups, shopping campaigns and budget allocations.
Keywords, match types, search query report analysis, keyword gaps, negative keyword review
Keyword bids, bid adjustments (device, location etc), ad scheduling.
Conversions, cost per acquisition (CPA), conversion rate, cost per click (CPC) and overall return in investment
Relevancy, ad testing, landing pages, ad scheduling
Conversion tracking including revenue tracking, form tracking and call tracking
Quick wins, wasted spend reduction, long term opportunities
When your audit is complete, we will arrange an online meeting to discuss it in-depth and answer any questions you may have.